An interesting bit of market data on age groups using various social media platforms in the US has been published by Mashable and Statista. This is based on desktop usage in October 2013 (and so it does not include mobile usage).
In summary - younger users prefer Twitter, but once you get to 44, more use Facebook.
You can see the chart produced by Statista here.
Mashable also published an article about changes Facebook are making to the algorithms that generate content in news feeds. It seems that news and story links will be given more prominence, especially if friends comment on them; so encouraging further conversation.
Mashable reports that Facebook's strategy is to challenge Twitter as the place to go for news consumption.
In summary - younger users prefer Twitter, but once you get to 44, more use Facebook.
You can see the chart produced by Statista here.
Mashable also published an article about changes Facebook are making to the algorithms that generate content in news feeds. It seems that news and story links will be given more prominence, especially if friends comment on them; so encouraging further conversation.
Mashable reports that Facebook's strategy is to challenge Twitter as the place to go for news consumption.
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